About
Pula Pitch · Our Story
“Pula Pitch” is an innovative television show that combines the excitement and appeal of popular formats to create a unique venture-funding competition. The show is designed to uncover, support, and invest in the next wave of entrepreneurial talent in Botswana.
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Vision 2036
One of the core pillars of Vision 2036 is “Prosperity for All,” which emphasises economic diversification, growth, and entrepreneurship as key components of Botswana's development strategy: “Botswana will be a high-income country: Prosperous, Inclusive, and Sustainable.”
Pula Pitch is committed to fostering an environment where innovative business ideas can thrive, contributing to the economic prosperity and inclusiveness envisioned in Vision 2036. By supporting entrepreneurship, the show directly contributes to the economic diversification and sustainable development goals of Botswana — making it a powerful platform for realising the vision of a prosperous future for all Batswana.
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About the show
The show's format is a meticulously planned journey that takes both participants and viewers through the thrills and challenges of entrepreneurship. From the initial call for applications to the grand finale, Pula Pitch promises a captivating narrative of discovery, mentorship, and competition.
Entrepreneurs are guided, challenged, and ultimately celebrated, with the winning venture receiving not only financial backing but a unique opportunity to make a significant impact on the nation's economy and society. Exposing businesses to a nationwide audience of potential customers, market and investment opportunities, helps these companies grow, improve their operations, and create more jobs — contributing to the overall economic development of Botswana.
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In partnership with Dialektos Investments
Pula Pitch is the venture-capital and media arm of Dialektos Investments — an early-stage venture firm investing in the overlooked but high-potential startup ecosystem of Southern Africa.
Dialektos brings capital, deal flow, and operating support to every cohort. Pula Pitch brings the platform, the cameras, and the audience. Together they turn brilliant founders into investable businesses — and put them in front of the country.
Partners
Built with the people who back founders.
Apply
Got something we should fund?
Applications run season-by-season. P250,000 in funding. National TV exposure. Mentorship that lasts.


